Signage

Graphic Design for Signage

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Stand Out - Be Seen

Standing out from the crowd is one of the most important aspects of having a successful business. Just as you would use branding on your products to make them stand out to your customers, Signage has the same effect for your buildings and vehicles. No matter who you are or what you do, having recognizable signage is paramount for becoming an a local icon.

Building and Outdoor Signage

Here’s a scenario:

You walk into a busy department store and begin looking at the various products. After a while you realise that you need some assistance. As you look around for someone to help you, a man in casual clothes is moving boxes on a shelf nearby. You’re not sure if he works at the store and can’t tell if he’d be able to help you with your questions.


He looks knowledgeable but don’t feel comfortable talking to a complete stranger as they could be completely wrong. But what if he was wearing a staff uniform? Wouldn’t you feel better about approaching him knowing that he’s clearly employed by the store and therefore knowledgeable on the products they sell?

Building signage is just like a uniform. It helps clearly identify your office as a professional organisation that is easily approachable by customers who want to do business with you. Additionally, it makes your business much easier to find and helps promote your services by displaying your branding in a very clear and easy to read manner.

Outdoor signage is just as powerful and can enhance the effectiveness of your building signage. Incorporating fence signage and display flags are great ways to get peoples attention and advertise various promotions, open hours, and contact information.

Building and Outdoor signage isn’t just about standing out from your competition, it’s about standing out from all the other buildings in your street. Show locals that you are a professional company and that you’re open for business!

Botanica Signage
Eureka Veterinary Hospital Banners

Indoor Signage

It’s time to answer the age old question; is beauty only skin deep? Maybe for a person but not for your store and office!


Not many business owners are aware of how effective indoor signage can be for creating new sales. Many customers are more likely to spend extra money or enquire about further services if they see in-store promotional material when browsing your store. Indoor signage can range from large scale wall art, posters, images on mounted screens, or even basic signs. This form of advertising is extremely effective for retail outlets, restaurants, and large department stores.

Vehicle Signage

Having a company vehicle is a huge and valuable investment for any business. But why would you invest in something as expensive as a new car and not use it to its full potential? Regardless of how or why you use your corporate vehicle, displaying your companies branding on its sides is the best way to ensure it gives you a return on investment.

While you're driving to work, visiting clients, stuck in traffic, or parked at the work site, your vehicle is promoting your company and services. It's literally a billboard on wheels! So why not take advantage of our best opportunity at free advertisement and put your car, truck, ute, or van to work?

Mazda BT-50 Signage
Jasmine Beauty Therapy A-Frames

Promotional Event Signage

Every business owner understands the value of foot traffic when it comes to increasing sales and brand consideration. To achieve this, many business will promote themselves with promotional events such as store wide sales or attend trade shows.


The biggest issue with this form of advertising is the need to compete with other business that are also doing the same thing. In these situations, Promotional Event Signage is the number 1 method of standing out from the crowd. Get the attention of those around you with kiosk pull up banners, corporate marque tents, and even giant flags in your corporate colours.

Want to see more examples? View our portfolio.

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